Privacy Policy

1. Who We Are

Sierra Labs Automation ("Sierra Labs", "we", "us") is a software development and AI automation studio based in Monterrey, Mexico.

We operate the website www.sierralabsautomation.com.

2. What Data We Collect

We collect the following personal data when you interact with our website or services:

Name and email address — collected through contact and inquiry forms.
Phone number — collected through contact forms when voluntarily provided.
Browsing and navigation data — collected automatically through cookies and analytics tools, including pages visited, time on site, device type, and approximate location.

We do not collect sensitive personal data such as financial information, government IDs, or health-related data.

3. How We Collect Your Data

We collect data through the following channels:

Contact and lead forms powered by Tally.
Website analytics via Google Analytics and Google Tag Manager.
Advertising pixels via Meta (Facebook) Pixel, used to measure the performance of our ads and enable remarketing.
Direct communication when you email or message us.

4. Why We Use Your Data

We use your data for the following purposes:

To respond to your inquiries and follow up on project requests.
To send you relevant communications about our services, including marketing and promotional emails.
To analyze website traffic and improve the user experience on our site.
To measure the effectiveness of our advertising campaigns.

5. Data Retention

We retain your personal data indefinitely, unless you request its deletion. If you would like your data removed from our records, please contact us at hola@sierralabsautomation.com and we will process your request promptly.

6. Third-Party Services

We work with the following third-party services that may process your data:

Google Analytics: Website traffic analysis
Google Tag Manager: Tag and tracking management
Meta (Facebook) Pixel: Ad performance and remarketing
Cal.com: Call scheduling and lead forms

Each of these services operates under their own privacy policies. We encourage you to review them if you have concerns about how your data is handled by these providers.

7. Cookies

Our website uses cookies to function properly and to collect analytics data. By continuing to use our site, you consent to the use of cookies. You can disable cookies at any time through your browser settings, though this may affect certain features of the site.

8. Your Rights

Depending on your location, you may have the following rights regarding your personal data:

Under Mexican law (LFPDPPP): You have the right to access, correct, delete, or restrict the use of your personal data (known as ARCO rights). To exercise these rights, contact us at hola@sierralabsautomation.com.

Under European law (GDPR): If you are located in the European Economic Area, you have the right to access, rectify, erase, restrict, or object to the processing of your data, as well as the right to data portability. You also have the right to lodge a complaint with your local data protection authority.

To exercise any of these rights, contact us at hola@sierralabsautomation.com. We will respond within 30 days.

9. Data Security

We take reasonable technical and organizational measures to protect your personal data against unauthorized access, loss, or misuse. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

10. Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will update the date at the top of this document. We encourage you to review this page periodically.

11. Contact

Sierra Labs Automation Monterrey, Nuevo León, México hola@sierralabsautomation.com